Author: zeal

Are 301 Redirects a Google Ranking Factor?

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A 301 redirect, also called a permanent redirect, indicates to search engines and browsers that a page is no longer available at its old address and that its new URL must now be taken into account. But the main question is 301 Redirects a Google Ranking Factor? To help you better understand what a 301 […]

Google My Business: How to Completely Optimize Your GMB Listing

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Google My Business is a Google listings platform. Owners of businesses can create or claim a listing for their company. A GMB profile is used to add business information, have your business appear on Google Maps, provide important information to searchers, and receive business reviews. Google My Business management, like your website, is critical for […]

Google releases May 2022 broad core update

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Google releases its first May 2022 broad core update. Google periodically makes core updates to improve its Search engine and to keep up with the rapidly-changing nature of the web. While nothing in a core update is specific to any one site, these updates may cause some noticeable changes in how sites perform. This is […]

11 Tips For Promoting Your Local Business On Instagram

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Social networks are becoming fundamental tools for companies that want to have a good digital presence and increase public engagement with their brand. It is no coincidence therefore, that Instagram for business is so successful for the local companies, providing great results for them. Below we have listed 11 tips on how to use Instagram […]

5 ways to use the Wayback Machine for SEO

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A basic technique can sometimes provide tremendously strong insights.One such tool is the Wayback Machine for SEO. The Wayback Machine is a public database that captures and stores historical snapshots of websites. Anyone can access previous versions of pages or entire websites using the Wayback Machine. Smart methods to make use of the Wayback Machine […]

How Your Ad Positions And CTR Impact Conversion Rate

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Internet advertisers risk losing revenue if they do not follow their advertising campaign. When advertising online, companies or individuals need to develop accurate click through rates (CTRs) and conversion rates. All of this confirms the failure or success of the online advertising campaign. Advertisers who can control the amount of their conversion and CTR, reduce […]

How Does Google Search Understand Human Language?

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Wondering how Google translates your search queries? A lot of work goes into providing the correct results, and one of the most important is the interpretation of the language. Search engines understand human language better than ever before due to advanced intelligent design (AI) and machine learning.  Google explains how its AI translates human language […]

Why Did Your Google Business Profile Get Suspended?

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The Google business profile is an essential internet marketing tool for business owners, large or small. Google business account is easy to install, reliable, and free, which is excellent for beginners or budget-conscious companies. However, the problem starts when your google business account (GBA) is suspended. And Google doesn’t tell you why. But, a great […]