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How Can Google Ads Be Used To Drive Offline Conversion To Your Store?

July 21, 2023 by zeal in

In the digital era, businesses increasingly rely on online advertising and digital marketing to reach their target audience and drive conversions. However, for brick-and-mortar establishments, offline conversions, such as in-store visits and purchases, continue to be the backbone of their success. In this ever-evolving landscape, harnessing the power of Google Ads to drive offline conversions […]

What Is Content Marketing: The Ultimate Guide

July 14, 2023 by zeal in

SEO

In today’s digital era, content marketing has emerged as a powerful strategy for businesses to connect with their target audience, build brand authority, and drive valuable leads. Content marketing goes beyond traditional advertising, focusing on providing valuable, relevant, and engaging content to attract and retain customers. In this comprehensive guide, we will delve into the […]

A Guide To Repurposing Content With Examples

July 3, 2023 by zeal in

Digital Marketing

In the fast-paced world of digital marketing, creating top-notch content is a must if you want to stand out and capture the attention of your target audience. But let’s face it, constantly churning out new and exciting content can be quite a daunting task. That’s where the beauty of content repurposing comes in. It’s like […]

Easy Ways To Rank Your Website On Top In Serp

June 27, 2023 by zeal in

SEO

In today’s highly competitive online landscape, it’s essential to have a strong presence on search engine result pages (SERPs) to ensure the success of your website. After all, ranking your website on top in SERP not only boosts its visibility but also drives organic traffic and increases conversions. However, achieving this feat requires the implementation […]

New Tips To Maximise Ad Campaign Performance Shared by Meta

June 20, 2023 by zeal in

Adwords

Are you looking to take your digital advertising to the next level? Well, you’ve come to the right place! In this fast-paced world of digital marketing, staying up-to-date with the latest strategies and techniques is the key to unleashing the true potential of your ad campaigns. And guess what? We’ve got some exciting news for […]

A Step-by-Step Guide To Writing ChatGPT Prompts That Generate Quality Responses

June 16, 2023 by zeal in

Digital Marketing

In the era of advanced natural language processing, AI models like ChatGPT have become increasingly popular for generating human-like responses to prompts. However, achieving quality responses requires careful crafting of prompts. This step-by-step guide will walk you through the process of writing ChatGPT prompts that generate quality responses, ensuring an engaging and productive conversation. Whether […]

7 SEO Best Practices For Small Teams In 2023

June 9, 2023 by zeal in

SEO

In the ever-evolving world of digital marketing, search engine optimisation (SEO) remains a crucial aspect for businesses to improve their online visibility and attract organic traffic. While large companies often have dedicated SEO teams, small teams and businesses face unique challenges when it comes to implementing effective SEO strategies. In this article, we will explore […]

8 Techniques To Increase Customer Reviews For Your Local Business

June 2, 2023 by zeal in

SEO

As you may know, customer reviews can really make or break a local business. They’re like the lifeblood of reputation and success. When you have positive reviews, they can build trust, bring in new customers, and even boost your search engine rankings. On the flip side, negative reviews can seriously damage your business’s image and […]

What is Google Bard AI? How To Use It?

May 24, 2023 by zeal in

Digital Marketing

As you know, artificial intelligence (Ai) is a trending topic these days. It’s about how technology can get more refined over time and artificial intelligence is the best example currently. We have all heard about ChatGPT, a chatbot that’s been the talk of the town for the past few months since it was launched. You […]

Mastering The Basics Of SEO: Your Ultimate Guide

May 18, 2023 by zeal in

SEO

SEO is the process of optimising a website so that it ranks higher in search results, be it search engines like Google, Bing, and Yahoo, which ranks websites based on their content. The goal for any company is to have its content show up at the top of search results for relevant keywords. Whether you’re […]