Category: Social Media Marketing

Social Media Ethics: Responsible Marketing In The Digital Age In the rapidly evolving landscape of digital marketing, ethics have become an integral component of responsible advertising and branding. With the pervasive influence of social media, companies and marketers now face a critical challenge – balancing business objectives with the need to engage in ethical practices. […]

When you look at different social media platforms today, you will notice one thing. The majority of the world’s population is sitting on these platforms, using them constantly day in and day out. In case you would like to stand out with your business, you need to use these platforms to their best potential. The […]

As a business house, you have to strive hard to reach out to the target audience. Unless and until you carry out the promotional activities well, people won’t get to know about your brand, products and services. For this cause, you can use social media as a great weapon. As you know, the majority of […]

Instagram keeps adding innovative features to its popular app. The updates are almost monthly and give great opportunities to users. From a business point of view, Instagram is one of the best platforms for social media marketing. So let’s look at the new Instagram reel features, including templates, boost, and more. New and enhanced templates […]

As a matter of fact, the whole world has been riding the waves of technological advances. In a sense, the international community has been flourishing and thriving with the advent of technology. In a nutshell, whether you like it or not, technology has been integrated with all human activities now including personal or professional. In […]

Demand for the valuable and perfect protocol for web and SEO experts developed by Microsoft Bing, IndexNow, is now rising among IT and digital marketing sectors. Besides, Yandex also accepted IndexNow to give an immediate message to the search engines regarding the API updates done on a webpage. Above and beyond that, the announcement of […]

Almost every business today appears to have a website competing in the very busy and competitive online marketplace. Backlinks, also known as Inbound links, are necessary for a website to rank well, and there are numerous ways to obtain them. Link building Technique is a search engine optimisation strategy that involves generating backlinks to your […]

Facebook adds new features to Creator Studio to celebrate the new year, including a fresh way to check how your submitted material appears in real time and a Stories preview option for video uploads. The most important update for video submissions is the addition of highlight clips from Stories, which allows you to publish a […]

Businesses should never ignore their website’s social media profiles. Not only does Social Media bring a lot of benefits of its own, but it helps your digital marketing avenues as well. That’s why experts believe that anyone who is trying to harness the true potential of SEO should work on their social media profiles simultaneously.  […]