Google has produced different analytics platforms over the years. For a long time, Universal Analytics was considered the most trusted of the lot. If you wanted to track your website or application, you could take the help of Universal Analytics. Here, you have the...
Since Christmas is not too far away, people from all over the world might already be planning to celebrate the day. Festivities bring a lot of joy to the people. The same can be said for all kinds of business houses too. This is the point of time when people would...
To rank higher on search engine platforms, you must focus on the website’s crawlability and indexability. First and foremost, we need to understand what these two terms mean. Crawlability can be described as the search engine’s ability to access and crawl...
When you’re running an online business, keyword research for e-commerce has a very crucial role to play. With the help of keywords, you can drive the required traffic to your website. You just need to be sure about those particular words that people search for...
In recent times when SEO plays a major role in the dynamics of website content and its ranking, it is essential for you to have a proper understanding of the what and how of things. If you want to analyse your website traffic and other aspects of your overall website,...
The holiday season is about to arrive and Google has come up with new features to motivate ad campaigns and merchant feeds. It has come with four new shopping campaign features that are going to help the advertisers in different ways. In the Christmas season, people...