Month: November 2021

How To Target Ideal Audience In Google Ads

November 29, 2021 by zeal in

Google Ads is one of the ways to promote your content. There are times when you’re producing amazing content but it doesn’t reach out to the audience that you would want to see your content. With the help of an AdWords Consultant in Sydney, you can use Google Ads to your benefit. But how is […]

Off-Page Optimization: Is It A Vital Part Of SEO Strategy

November 25, 2021 by zeal in

SEO

To define it in simple terms, off-page optimization can be referred to as the efforts taken outside of the website to improve its performance and ranking on search engines. If you go for the best SEO services in Sydney, they would make sure that the off-page optimization is given as much importance as the SEO […]

Google November 2021 Spam Update Rolling Out

November 15, 2021 by zeal in

Google Updates

In the first week of November, Google came up with an interesting announcement. They have declared that they would be releasing a spam update. They have done it in the past as well and the sole reason behind this decision is to improve the performance of Google and make the system smoother. With the help […]

Google Is Phasing Out Expanded Text Ads: How To Take Actions Now

November 8, 2021 by zeal in

PPC

Google has decided to make certain changes to the way it works. By 2022, it will be moving away from expanded text ads. There were so many benefits of using it through Google AdWords. With added copy space and increased CTR, you could make your standard ad more effective. Since expanded text ads are going […]